Join us in reducing our water footprint. Follow our water conservation initiative The Water Effect on a journey through 10 simple solutions everyone can use to cut daily water use in half.
Are you in? Join The Water Effect.
By being aware of the water it takes to make and transport the things we eat, buy, and use, we can make better choices every day.
California is in the midst of a historic drought. Yet each Californian still uses 1800 gallons per day. That’s twice the recommended daily budget for the sustainable future of our planet. At the rate we’re consuming water, we’d need two planets to quench our thirst.
By doing these 10 simple actions, you can cut your daily water footprint in half!
Save 1 gallon per single use plastic bottle – Every 20 oz packaged water bottle takes 6x the volume of the bottle to manufacture and transport. Reduce plastic waste, save water, and protect our oceans by using a reusable bottle instead. Make a bigger impact by carrying all of your to-go food and beverages in reusable containers.
USE A BUCKET
Save 5 gallons every time you use a bucket – Keep precious drops from going down the drain. Capture and recycle water from your shower or dishwater as it heats up. Use this water to take wash linens, water household plants, rise off your swimsuit, and more. Save 5-10 gallons with each fill.
PURCHASE WITH PURPOSE
Save 100’s gallons per day – Choose quality over quantity to save water and stop feeding landfills. Every shirt, shoe, phone, and tablet you buy has a massive water cost in the production and manufacturing. For example, an average cotton t-shirt takes 650 gallons to produce. Give old things new life. Repurpose, recycle, and reuse to save water.
EAT LESS MEAT
Save 3000 gallons per week – Take a step down the food chain and save. It takes water to feed, process, transport, and store meat – up to 1600 gallons for 1lb of beef. Swapping green for red just a couple times a week saves thousands of gallons of water.
GROW YOUR OWN
Save 150 gallons per day – When you buy organic or grow your own vegetables at home, you keep harmful pesticides out of our waterways. Supporting local farmers reduces the water necessary to transport, process, and store food.
HARVEST THE RAIN
Save 55 gallons per rainfall – When that precious California rain comes, take advantage. The average southern California rooftop has the potential to save 1000 gallons of water for every inch of rain. Gather the drops in containers, rain barrels or rain gardens — reduce runoff and keep post-storm beaches clean. Rain barrels can contain 55 gallons to 1200 gallons, depending on your space.
Save 2 gallons per day – Toilets are the biggest water users inside the home. In addition to flushing less often, displacing the water in your toilet tank generates easy water savings. Put a brick or sand-filled bottle in your tank to save ¼ gallon with every flush.
DITCH THE LAWN
Save 150 gallons per day – 30-60% of household water usage takes place outside of the home. By installing a native garden in the place of your lawn, you’ll decrease your water use, reduce runoff, and eliminate the need for synthetic fertilizers.
Save 5 gallons per day – Energy is water and water is energy, so flip the switch. Replace inefficient household bulbs with CFLS and LEDs and turn off all electronics when not in use.
TURN OFF THE TAP
Save 8 gallons per day – A typical faucet runs 2-4 gallons per minute. Turn off the tap when brushing your teeth, shaving, soaping up, or washing dishes. Simple habit changes make a big difference — see just how little water you need to get the job done.